Our Client’s Opportunity
The atmosphere for employees at Tesla’s Fremont, CA facility was toxic. FCP was asked to highlight the elements of several lawsuits against Tesla from former employees that endured racial harassment and civil rights violations during their employment.
The Solutions We Offered
FCP worked with counsel to provide messaging and storytelling to launch highly controversial litigation against high profile defendants.
FCP continued to support attorneys and plaintiffs as the case moved through the various stages of litigation.
Communications strategies were designed for maximum impact and to drive national visibility of emotive case details.
The Results We Delivered
FCP secured explosive coverage on numerous lawsuits and helped to shape national coverage of the cases. In 2021, one plaintiff was awarded $137 million in punitive damages from Tesla for its failure to protect his civil rights. A massive class-action lawsuit still awaits its day in court.