At the start of our 20th anniversary, we published “Six Reflections on 20 Years of Public Relations”. As we wind down the year, we want…
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The phone rings, and a journalist is on the other end of the line. Your organization caught their attention, and they want to set up…
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Recently, I got a real and personal taste of dealing with trolls on Twitter. It started innocently but quickly descended into something nasty. In the…
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At the start of our 20th anniversary, we published “Six Reflections on 20 Years of Public Relations”. As we wind down the year, we want…
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During the holiday season, many organizations experience a lull in their public relations and social media outreach because key staff is taking a holiday, or…
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This year, Giving Tuesday is November 29, 2022. Are you and your organization ready? If your answer is “OMG no, it’s almost November already!” No…
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Sometimes it feels like there are delays everywhere you turn. Weather delays while traveling. Rain delays at baseball games. And project delays at work. How…
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Social media is an essential PR tool for many organizations. When you look beyond the cat videos and dance tutorials, you’ll see that social media…
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You’ve probably heard the term “thought leadership. What does it really mean? Thought leadership means sharing useful, timely information with your audiences so that you…
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A website is often the first thing a person will see for your organization. Visitors want to know what you stand for and what you’re…
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So, you’ve been invited to participate in a media interview. Congratulations! Your message may soon reach hundreds, thousands, or even millions of people. That’s great…
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